aCommerce September Newsletter: 700% growth in revenue and welcomes new Chief Logistics Officer
*CORRECTION: In the older version, there was an announcement about Samsung opening an eStore with aCommerce. This is inaccurate, S-estore is not affiliated with Samsung and is owned by M Vision, aCommerce is handling the performance marketing. We apologize for any inconvenience this may have caused.
aCommerce Appoints New Chief Logistics Officer
To drive its growing cross-border ecommerce into Southeast Asia
Mitch Bittermann is a cross-border and ecommerce logistics veteran with 10+ years experience at Arvato Bertelsmann, logistics subsidiary of Arvato with 70,600 employees across 40 countries, as the Hong Kong GM & Director. As aCommerce Group CLO, Bittermann is leading the company’s international initiatives to fulfill the increasing demand for easy intra-regional transactions in Southeast Asia as well as cross-border logistics with US, Europe and particularly, China. Mitch joins aCommerce at a time when eyes are increasingly on the region for both investment and ecommerce.
“The opportunity for international brands in Southeast Asia is huge, with China outbound cross-border volume rapidly increasing as well as the upcoming ASEAN Economic Community (AEC) integration, the region will be a launchpad for new innovative distribution solutions,” – Mitch Bittermann, Group CLO aCommerce.
Nestlé Brand Tests Ecommerce with PopShop Storefront
Campaign data reveals preferred payment option for shoppers
Nescafé Red Cup has launched a seven-day PopShop on Sep 1 with aCommerce to test Thai market traction before making the full investment into ecommerce with its Brand.com site. The campaign has been a big success, with aCommerce driving online sales through email marketing tools and providing end-to-end solutions to support the entire campaign.
“The first day of the PopShop garnered over 100 orders and we’re seeing sales continuing to rise. Also, a major learning of this campaign has shown that offering cash on delivery is a critical factor in converting PopShop traffic to sales. 97% of all orders so far were paid through COD. “ – aCommerce Director of Internet Marketing, Orakarn Chantaramungkorn.
PT Transmarco, renowned international owner of Hush Puppies, has partnered with aCommerce to accelerate the expansion of its brands into the rapidly expanding Indonesian ecommerce market. aCommerce will service its major consumer touch points such as channel management on marketplaces including MatahariMall, Lazada, Elevania, logistics and fulfillment, which operates at the new Pondok Ungu Fulfillment Center from aCommerce, and web building to optimize their consumer online shopping experience for Hush Puppies and brands like Playboy and Noche under Transmarco.
Celebrating 700% Growth Milestone & New Office
Making Indonesia aCommerce’s largest operations in Southeast Asia
aCommerce Indonesia celebrates more than one milestone this month, becoming the group’s biggest revenue driver not long after its one year anniversary. From its beginnings as a promising startup with a 10-person team, aCommerce Indonesia now operates with over 360 employees and made its move into the new office at Sahid Sudirman Center headquarters led by new CEO Snorre Larstad and COO Hadi Kuncoro.
Dickies Expands Online Presence in Southeast Asia
Taking first step into ecommerce in the Philippines with aCommerce
Williamson-Dickie Manufacturing Company, popularly known as the brand Dickies, is making their first foray into ecommerce in the Philippines. aCommerce will provide fulfillment and channel management services across multiple online marketplaces starting with Southeast Asia’s largest e-retailer Lazada to expand the brand’s online consumer base.
Dickies currently has 50 concept stores and 300 department stores selling men, women and children’s apparel, exclusively distributed by American Star Apparel, Inc. in the Philippines.
Global Cross-Border Ecommerce: How Much That $100 Coat Is Costing Your End Customer
Import duties, taxes and its effect on online prices in ASEAN
“The worst thing a retailer can do is to surprise their customer with taxes. Most customers have no idea how much extra they will actually spend when buying a product which opens up potential for a negative customer experience. That’s why for the best customer experience, we recommend that online retailers invest in bulk custom clearance locally versus dropshipping single products from abroad. “ – Peter Kopitz, aCommerce Group Chief Operations Officer.
With many merchandise sold on ecommerce websites being imported from China’s Tmall or Amazon in the US for example, the total tax and duty mark up on purchasing a product causes its landing prices to exponentially rise compared to product value at the port. The amount of import duties and taxes imposed allows each country to price their online goods competitively. To see report, click here.
aCommerce in the News