aCommerce Records 300% Increase in Sales for Its Clients During This Year’s 11.11 Across Southeast Asia
The biggest annual online sales have enabled aCommerce to grow 3X within the 24 hours of 11.11 in five Southeast Asian countries, with Thailand contributing the most to the group’s growth
On this year’s Single’s Day, aCommerce, the region’s leading brand ecommerce enabler, reports a 300% increase in sales (YoY) for its clients, such as L’Oreal, Samsung, and Unilever, across the five Southeast Asian countries that aCommerce operates in.
Thailand is the highest contributing market to the group’s performance within the first 24 hours of the annual online sales campaign dubbed as 11.11. Meanwhile, The Philippines saw the greatest performance hike of up to 9X as Filipino took advantage of the sale season to tick-off their Christmas shopping list.
The top three best performing categories across the region are Groceries, Beauty, and Mobiles & Electronics. Meanwhile, Indonesians are the biggest buyers in the Groceries category in Southeast Asia. The average spending per order for all five countries is $29.18, and Singaporeans are shown to have spent the highest with $53.39 in AOV (Average Order Value).
“Southeast Asian shoppers were extremely excited about the biggest annual online sales. According to e-marketplace surveys run across the region by ecommerceIQ, discounts have always been cited as the top factor why they shop online. Hence, it is not surprising for us that each brand and e-marketplace were breaking their record this year, ” says Paul Srivorakul, aCommerce’s Group Chief Executive Officer. “This growth has proven that aCommerce strives to facilitate our clients with the best technology, team, and mindset in order to achieve the growth and expand the horizon of online commerce together.”
Disclaimer: The majority of the data featured in this release have been collected from 11th to 13th November. They do not reflect the revenue of aCommerce, but rather the sales aCommerce has helped 260 clients across the region achieved.