aCommerce AdWords Team Now Google Green Belt Certified by Google Performance Guru
What is the Google Green Belt?
For those familiar with Judo, a modern form of Japanese martial arts, belt color indicates the rank or proficiency of the individual. Google’s Performance Guru program is reminiscent of the Judo belt concept. It is an opportunity for selected agency members to advance their performance advertising expertise, which is then used as a benchmark for their position in the industry. The program covers business overview and in-depth product implementation of the 5 Aces’ of Performance Excellence including Ad formats, Audiences, Always on, Automation, and Attribution. The Green Belt track focuses on AdWords Practitioners and Search Specialists to help agencies create, optimize, measure and report search campaigns for their clients.
aCommerce Thailand’s Google Adwords professionals were each awarded the Google Green Belt this month after attending the training workshop and passing the test by Google. This is a testament to their in-depth knowledge which is used to deliver exceptional results for all clients. It further enhances their digital marketing capabilities and enables them to continuously raise the bar for performance marketing in the country to stay ahead of the competition.
aCommerce continues to drive effective online campaigns for its diverse mix of clientele that include Thai Airways, KingPower, and Frank who have succeeded in increasing sales through aCommerce’s Search Engine Marketing management. As performance marketers, the team goes beyond purely advertising to formulate and execute an online strategy that positions clients in front of new target audiences at the moment their services are being searched for online.
The Google Green Belt is a first step towards achieving a bigger milestone. The program is divided into 3 levels across 3 months: Green (Foundation), Blue (Advanced), and Black Belt (Pitch Stimulation), each of which is a prerequisite to the next. At the end of this training program, one agency will receive the Performance Excellence award.
This qualification is in addition to aCommerce already securing a strategic partnership with Google in becoming only the second Google Analytics Certified Partner in Thailand last year. Google Analytics Certified Partners are vetted by Google and meet rigorous qualification standards. which are only met by companies who offer deep web analytics implementations, analysis services, and website testing and optimization services.
aCommerce is an ecommerce solutions provider present in Thailand, Indonesia, Philippines, Malaysia and Singapore, bringing global brands online. Having raised one of the largest Series A funding rounds of Southeast Asia, aCommerce is now rapidly expanding as the region’s leading ecommerce service provider. With over 1,400 staff and operations in Southeast Asia, aCommerce provides robust localized ecommerce solutions for global brands such as L’Oreal, HP, Philips as well as retailers and marketplaces such as Lazada and MatahariMall.
The company offers end-to-end ecommerce services, which includes marketing, fulfillment, store development, delivery, brand commerce, and customer care. aCommerce was founded in May 2013 and is based in Bangkok.