Client Updates

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Client Updates

Mars Petcare Leverages aCommerce E-Sampling Technology to Reach Over 60,000 Dog Lovers in Manila

PEDIGREE®, the world’s leading dog food brand, with its inspiration to provide all dogs access to professional nutrition, has launched an online sampling campaign on May 15 to offer free 60,000 PEDIGREE® dog food samples to pet owners in Metro Manila over a three month period.

Pet owners simply had to register with their dog name, breed, email and address to receive the brands most popular products that include PEDIGREE® adult or puppy food in both dry and wet format. PEDIGREE® also provides a booklet to educate owners on the different nutrients requirements for dog vs. humans.

But in less than two weeks, the entire supply – over 60,000 samples – was ordered by numerous Filipino dog lovers, including digital influencers, took to social media to thank the brand for the campaign.Read more

AIS Doubles Down on Data in Thailand’s Competitive Telco Space

The company selects aCommerce Marketing services to increase its current user base of 41M subscribers.

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aCommerce is optimizing AIS search ads using data from Google Data Studio for AIS products such as SIM cards, data plans and also ads for AIS’s online store. aCommerce is the first in Thailand to become an official Google certified Data Studio partner. Aside from online marketing efforts, AIS has prioritized its entertainment platforms through a partnership with Netflix and launched plans for 4.5G services with Qualcomm Engineering Services Group.

aCommerce will scale and optimize Google search ads to increase customer acquisition and activation across all AIS products, including popular mobile apps like AIS Play and mPay as well as the AIS official online ecommerce store originally built and currently managed end-to-end by aCommerce.

Liquor Marketplace Paneco Poised For Expansion in Southeast Asia

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Global marketplace Paneco sells a wide range of alcohol brands from luxury Japanese Hibiki whiskey to Heineken beer. The company is present in Israel, Mexico and Singapore – the sole Southeast Asian country for now.

15% more Singaporeans ordering alcohol online via mobile as moderate alcohol consumption becomes a norm in the country.

Paneco uses aCommerce Delivery and Fulfillment services to handle first and last mile. Through data collection, aCommerce will manage and optimize sales orders and inventory to accurately devise marketing campaigns as the analysis will indicate which products perform well and which need boosting.

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BMW Expands Ecommerce Footprint

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The German luxury brand will launch on Lazada and MatahariMall through aCommerce Brand Commerce services

BMW initially tested the demand for its branded merchandise on Indonesian marketplace blibli.com, and the positive feedback has spurred the decision to expand its marketplace presence.

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Johnson & Johnson Pushes More Popular Skincare Brands Online

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aCommerce will manage Johnson & Johnson‘s Neutrogena and Aveeno skin care brands with Brand Commerce services in the Philippines.

By establishing a presence on Lazada Philippines, Johnson & Johnson is able to test out market demand for its Neutrogena and Aveeno brands online, and also offer a wider range of promotions and bundling options for shoppers.

The company’s affordable and quality products will cater to the rise in Filipino demand for skincare and especially facial care products, leading at 88.2% share by value within the skincare market.

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