Company Updates

aCommerce Launches BrandIQ to Help Brands Understand Online Shoppers and Increase Ecommerce Sales with Data

BrandIQ is the first SaaS solution that offers brands and retailers the most comprehensive ecommerce insights in Southeast Asia

Southeast Asia’s leading brand ecommerce enabler, aCommerce, introduces BrandIQ, the company’s new ecommerce measurement and analytics suite. BrandIQ will enable brands to understand and visualize more than 11 million SKUs across 600 brands and 160,000 sellers online across Southeast Asia, enabling global consumer brands and retailers to grow online sales and market share.

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Get to know the #ateam

Get to Know the #aTeam – Sirinate Kitiwattanabumrung, aCommerce Distribution & Retail, Category Head

Growth and career development is an important factor at aCommerce, which is why employees are also offered the opportunity to rotate jobs and relocate to gain a broader understanding of the inner workings of the company.

Featured this week in the ‘Get to know the #ateam series’ is Sirinate Kitiwattanabumrung (Apple), the Category Head of Distribution and Retail at aCommerce Thailand. She has been with aCommerce for over five years and works with a range of clients including AIS, Tesco, Uniqlo, Zara, Naray, and DKSH. Over the last few years, her roles have continued to evolve as she started out in the customer care department and worked in the role of Head of Customer Care to help set up the first call center at aCommerce. Following that, she moved into heading the Client Service Management department. Find out more about her below! Read more

Company Updates

aCommerce Forms Strategic Partnership with Fluent Commerce to Advance Omnichannel Strategy and “New Retail” for Retailers and Brands in Southeast Asia

aCommerce, Southeast Asia’s leading brand ecommerce enabler, and Fluent Commerce, the cloud-native order management company that allows omnichannel retailers to out-convenience competitors and offer their customers flexible fulfillment options, have signed a strategic partnership to bring together the best of ecommerce and omnichannel order operations.

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Get to know the #ateam

Get to Know the #aTeam – Asia Flores, Senior People and Places Manager, aCommerce Philippines

Ecommerce in the Philippines is on a runway and expected to lift off to reach nearly $10 billion by 2025. aCommerce Philippines aims to help more brands and retailers across different industries move online, to keep up with the accelerated demand for online presence across the country.

Having experienced strong growth in the Philippines since its expansion to the country in 2014, aCommerce Philippines, located at M Aura Premier Office Tower in BGC, Taguig City, is also looking to expand its team within the country.

Featured this week in the ‘Get to know the #ateam’ series is Asia Flores, Senior People and Places Manager at aCommerce Philippines.

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Get to know the #ateam

Get to Know the #aTeam – Pinto Inggit Laksono, Assistant Distribution Manager aCommerce Indonesia

aCommerce features employee profiles on the website so we all can get to know each other a little better. Featured this week is Pinto Inggit Laksono, Assistant Distribution Manager at aCommerce Indonesia.

Southeast Asia presents many country-specific challenges regarding infrastructure and payment. aCommerce with on-ground experience across the region offers customized solutions for brands to ensure that customer orders are appropriately prioritized and fulfilled on time and in full daily. As ecommerce is a cross-functional and team-based effort, distribution management is one of the important roles that help manage process execution. Read more

Get to know the #ateam

Get to Know the #aTeam – Magali Mercier, aCommerce Head of Production

Great images make an ecommerce site attractive. While having a well-developed ecommerce site is crucial, brands often overlook the importance of having professional images and product photos on its website. You could have a fast and responsive site and offer multiple products from your brand on a marketplace, but if the product images don’t look good, it doesn’t grab the consumers attention.

As a regional brand commerce enabler, aCommerce amongst many other factors gives detailed attention to product and website imagery. This helps clients to gain consumer trust, make their website or official store on marketplaces look good and attractive, and increase sales in the process.

Check out some interesting things that Magali Mercier, Head of Content Production at aCommerce shared with us as part of our ‘Get to know the #ateam’ series. Read more

Case Study, Company Insights

Case Study: Nivea uses ReviewIQ to increase high-quality user reviews for their flagship store on Lazada Thailand

93% of shoppers believe that product reviews have an influential impact when buying online and 88% of consumers trust product reviews as much as personal recommendations. However, getting quality customer reviews is often an overlooked aspect by brands.

Looking at some of the leading ecommerce marketplaces across the region, reviews in Southeast Asia are generally unhelpful. They are short, lack of insights and do not convince buyers.

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