Tag: Facebook

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Client Updates

Largest Pharmaceutical and Healthcare Manufacturer in the Philippines Signs With aCommerce

Unilab aims to make healthcare accessible and affordable through online channels such as chat commerce

Unilab PH has launched two webstores for its brands Hammer and Active Health with the support of aCommerce after testing demand on its Facebook pages through chat commerce. Successful online campaigns targeted athletes and achieved over 100% of targets. Being one of the most popular marketing tools to watch in 2017, chat commerce is expected to cut costs by $8 billion by 2022.

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Company Insights

Why Southeast Asia Is Leading The World’s Most Disruptive Mobile Business Models

Earlier this summer, more than 35,000 industry leaders gathered at Mobile World Congress Shanghai 2015 to discuss the future of mobile, making it the largest-ever mobile-focused event in Asia. Whereas the majority of the conference focused on new technologies such as 5G and Internet of Things, I was joined by peers from Netflix, Line, Ola Cabs, Flipkart and Twitter to discuss future business models for the mobile Internet.

Most of this discussion steered toward China and India, but I was there to focus on Southeast Asia. This perspective (or some would say, bias) isn’t just because my company operates in Southeast Asia, but rather is because of our $16 million dollar bet that innovation and disruption in mobile will be coming out of Southeast Asia far faster than other regions, such as the U.S., China and Japan, as expected.

Why? I will argue below that Southeast Asia is at the crossroads of two major socio-technical forces that are creating a perfect storm scenario: the convergence of “no-tail” and “mobile leapfrogging.”

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Company Updates

Facebook Mobile Moves Commerce Taipei: Taiwan Businesses Looking For Ecommerce Opportunities In Southeast Asia

Many now consider Southeast Asia as the next big opportunity for ecommerce. In particular, Alibaba’s blockbuster acquisition of Lazada for $1 billion has put the region on the map for Chinese-speaking entrepreneurs. At the same time, we here at aCommerce have noticed an increase in demand from businesses from Greater China, starting with our strategic partnership with Taipei-based Digital River in 2015. To deal with this new Chinese interest, we have also recently launched our Chinese language website.

Last month, aCommerce was invited to speak at Facebook’s ‘Mobile Moves Commerce’ event in Taipei, where Taiwanese business leaders gathered to learn more about how to drive more ecommerce sales, including expanding into the lucrative Southeast Asian market. aCommerce Regional Commercial Manager JC Chen and Group CMO Sheji Ho represented aCommerce at this event.

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