Digital Picks and Shovels: Paul Srivorakul’s aCommerce Enables the Ecommerce Boom in Southeast Asia

Bangkok-based aCommerce is a regional company that enables ecommerce in Southeast Asia. The firm helps online merchants, both regional and global, build their businesses in Southeast Asia, with a big focus on the unglamorous side of e-retailing, such as customer support, distribution, fulfillment and logistics.

“We are close to what a distributor does. We help companies enter local markets, and plug them into retail outlets,” says Paul Srivorakul, 40, co-founder and chief executive of aCommerce.

The tagline that aCommerce uses is “making ecommerce easy since 2013.” A more colorful description comes from the LinkedIn profile of aCommerce Group Chief Marketing Officer Sheji Ho: “The exclusive provider of premium digital picks and shovels for the ecommerce gold rush in Southeast Asia. Inquire for the latest models.”

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